PPC Tips
As online marketers we have a lot of information to deal with, especially if we are running the majority of our campaigns ourself. Outside...
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Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
As online marketers we have a lot of information to deal with, especially if we are running the majority of our campaigns ourself. Outside...
PPC Online Advertising is another variable in online marketing. It is a great way to target traffic to your website. The great thing...
In the last article in the ‘Analyse A Real PPC Campaign’, I looked at O2 and what I found was that some businesses bid on...
Fundamentally, the way most websites gain high rankings on Google is from having an influential URL which has a search engine optimised article on...
My last article in the ‘Analyse A Real PPC Campaign’ looked at who use PPC to attract web users to their online casino. However,...
It’s true. When I browse for certain articles online, I end up coming across articles that tell me exactly what I want to know...
The difference between PPC mediocrity and PPC success lies in what you know. Sure, you can trust all the online “PPC gurus” or you...
There are some things that we tend to forget sometimes when we are doing our PPC thing….and I have posted about this before, but...
Carrying on my ‘Analyse A Real PPC Campaign’ series, I last looked at Samsung with their Smart TVs and how they use PPC to...
There are probably about three thousand different strategies when it comes to keyword research. If you ask 10 people, you are absolutely going to...