PPC Tips
The last article in my series of ‘Analyse A Real PPC Campaign’ looked at which had a landing page which tempted the web user...
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Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
The last article in my series of ‘Analyse A Real PPC Campaign’ looked at which had a landing page which tempted the web user...
With it being the end of the summer holidays for children, you will start to see the student based campaigns disappear along with their...
PPC is currently booming at the moment due to the increased internet usage. More and more adverts are being displaying on more and more...
In pay per click advertising, an important element to an advertiser’s campaign is the keywords s/he selects. The whole point of keywords is to...
Generating traffic can be extremely difficult, especially if you’re just getting started with a new website. While you can slowly build a loyal following...
The last article in the series ‘Analyse A Real PPC Campaign’ was on Panasonic which saw me analyse a PPC campaign which made a bid...
Last time in the ‘Analyse A Real PPC Campaign’ series, I looked at Argos which had, what I felt was, a pretty pointless campaign...
Another month goes by in the world of pay per click advertising which means another update to the best PPC articles out there on...
Ah, so the sweet summer is here! People are thronging on beaches to bask in the eternal sunshine, fireworks are lightening up the night...
The way most advertisers enter pay per click advertising is with no experience at all. Advertisers gain experience on what makes a PPC campaign...