PPC Tips
With the new arrival of Apple’s new smartphone line-up, it is clear that there will be many PPC campaigns that will evolve around the...
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Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
With the new arrival of Apple’s new smartphone line-up, it is clear that there will be many PPC campaigns that will evolve around the...
How can pay per click advertising advertisers gain success? To this question, there are many answers. You could look at how the advertiser optimises...
It has been one of the most successful months (October 2013) in delivery helpful PPC articles to advertisers all over the world. The main...
Last article in the ‘Analyse A Real PPC Campaign’ series looked at the leaders of most online markets: Amazon. What we found with them...
Choosing between SEO (Search Engine Optimization) and a PPC (Pay per Click) as a part of your business strategy is hard. Here is a...
Carrying on the ‘Analyse A Real PPC Campaign’ series, the last article in the series looked at Amazon who can be seen to ‘have...
One of my favorite things about working in the online marketing space is that you get to meet so many different people and all...
When it comes to business, there is no better way to learn than through following the steps and advice of those who are already...
Pay-per-click advertising has been around since the advent of the Internet as we know it. It didn’t catch on at first, because it was...
Continuing the ‘Analyse A Real PPC Campaign’ series, last time I looked at Website Broker‘s PPC campaign who had accommodated a landing page for both...