PPC Tips
Last article in the ‘Analyse A Real PPC Campaign’ looked at Sonos and their Hi-Fi sound systems and what we found was a clever...
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Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
Last article in the ‘Analyse A Real PPC Campaign’ looked at Sonos and their Hi-Fi sound systems and what we found was a clever...
The last article in the ‘Analyse A Real PPC Campaign’ looked at Netflix who had created an excellent campaign that stood out for its...
2013 has been and gone along with a complete database of PPC articles to go with it. A new year brought PPC.org a new...
Pay per click advertising has got a reputation amongst the internet of being one of, if not the, best ways to gain contextual traffic...
The ‘Analyse A Real PPC Campaign’ series last looked at Fragrance Direct who had interestingly created a PPC campaign for the term ‘fragrance’ even though...
When it comes to creating your PPC text advert, the ultimate objective is to create an advert which will gain lots of clicks: clicks...
It has been a while since my last ‘Analyse A Real PPC Campaign’ article since the last one saw me looking at and analysing...
The main reason why people use pay per click advertising is to gain contextual traffic onto one’s landing page to gain that person a...
The most successful pay per click campaigns out there are the campaigns which constantly refresh themselves to keep up with modern day trends. This...
Pay per click advertising, of course, is a great way to gain contextual traffic to a landing page of your choice in the attempt...