PPC Tips
Continuing the ‘A Complete Explanation Of PPC’ series, last article in the series looked at the landing pages in PPC campaigns, what they are,...
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PPC – About PPC – Pay Per Click Management | ppc.org
PPC Tips
Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
PPC Tips
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
PPC Tips
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
PPC Tips
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
PPC Tips
It has been quite a while since my last ‘Analyse A Real PPC Campaign’ so I thought it would be a good idea to...
Landing Page Optimization
Last in the ‘A Complete Explanation Of PPC’ series looked at the keywords advertisers choose in their campaign so that only the most relevant traffic...
PPC Tips
The last article in the ‘A Complete Explanation Of PPC’ series looked at the CTR or Click-Through Rate of a PPC campaign, what it...
PPC Tips
My last article in the ‘A Complete Explanation Of PPC’ series looked into depth at the CPC or Cost-Per-Click. In this article, I will...
PPC Tips
Pay per click advertising is great in the sense that it is completely flexible to the advertiser’s needs. It’s versatility is one of the...
Google Adwords
Since Google announced changes to the way it ranks adverts on its AdWords system, campaigns that use ad extensions have a better chance of...
PPC Tips
When it comes to gaining contextual traffic online, there are two main methods advertisers tend to go for. The first and most obvious form...
PPC News
Google announced new rules to distinguish popular and authoritative websites. Many small businesses have trouble using pay-per-click remarketing to target customers effectively, and as...
PPC Tips
With pay per click advertising dominating online marketing, it is important to know the reasons why advertisers use PPC. It is not a fluke...
