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The last article that can be related to the ‘Analyse A Real PPC Campaign’ series had a look at Tesco vs Sainsbury’s who are...
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Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
The last article that can be related to the ‘Analyse A Real PPC Campaign’ series had a look at Tesco vs Sainsbury’s who are...
Although this article is strictly, not part of the ‘Analyse A Real PPC Campaign’ series (check out the last article in the series), it...
Pay per click advertising is one of, if not the, best way to gain contextual traffic online. It has its many many advantages over other forms...
I’m often asked “How do I get started doing pay-per-click?” After saying, you know there is a book Pay Per Click for Dummies… I...
The last article in the series of ‘Analyse A Real PPC Campaign’ looked at Gillette, who had a well designed search advert and a...
The truth is that pay per click advertising is such a customisable form of online advertising that it can be very difficult finding ways...
Optimising a pay per click advertising is a must do for any campaign out there. In the chain of events that the web user...
Last article in the ‘Analyse A Real PPC Campaign’ series looked at the fashion clothes designer Ralph Lauren, who had a well designed search...
The last article in the ‘Analyse A Real PPC Campaign’ series had a look at Fitbug who had, what can be seen as, a...
I am completely amazed to say that this article I am writing right now is my 434th article I have published on PPC.org. That’s...