PPC Tips
It goes without saying that part of the success advertisers may get from PPC depends on how well they analyse their competition and the...
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Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
It goes without saying that part of the success advertisers may get from PPC depends on how well they analyse their competition and the...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was by Save The Children, who had generally a very...
When it comes to choosing keywords for a PPC campaign, you can find many articles on PPC.org that can help you with just this...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Nissan, where we never got onto analysing the landing...
As much as there is a significance to how you create your own pay per click advertising campaign, it is vital that advertisers make...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series looked at gear4music, who had a relatively good search advert...
It pains me when I have to make articles that highlight the common mistakes advertisers make in Google AdWords because it is clear advertisers...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Coral, who had an average search advert with...
I am sure, like me, that you have read tens of articles on the internet concerning what source of online traffic you should invest...
The last campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was by Party Delights, who had looked to capitalise on PPC...