PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from TopCashBack, who had, pretty much, a perfect search...
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PPC – About PPC – Pay Per Click Management | ppc.org
PPC Tips
Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
PPC Tips
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
PPC Tips
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
PPC Tips
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Cyber Power, who had what can only be described...
PPC Tips
There are now millions upon millions of people that use PPC programs such a Google AdWords to bring traffic to specific landing pages in...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Nivea, who had, pretty much, a campaign that...
PPC Tips
Long tail or niche keywords are the terms used to describe keywords which, as the name suggests, are very specific which can usually result...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Which?, who had both an effective search advert...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Center Parcs, who had as what can only...
PPC Tips
There are so many ad extensions a PPC advertiser can use to enhance their search advert I had to split the range of PPC...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from J. Parker’s, who ultimately had a pretty good...
PPC Tips
As a PPC advertiser, results mean everything. If, from a experimental test, you find that something is not working as efficiently as it should...
