PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Google Home, which was extremely cheeky from Amazon....
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PPC – About PPC – Pay Per Click Management | ppc.org
PPC Tips
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
PPC Tips
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
PPC Tips
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
PPC Strategies
Are you tired of guessing your way through PPC bidding? Discover the various types of bidding strategies for Google Ads and how to make...
PPC News
Marketing products and services online have been the trend since the year 2006. As we all know, millions of businesspersons are advertising their products...
PPC Tips
The last PPC campaign I analysed in ‘Analyse A Real PPC Campaign’ series looked at Prezzybox, who had, on the whole, a well designed...
General
Pay Per Click campaigns can be tricky. There are a lot of variables involved such as click-through rate, cost-per-acquisition, and return on ad spending...
PPC Tips
If you are an advanced PPC professional and have managed PPC campaigns of varying lengths and sizes, you must have a clear idea about...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series came from Elfster, who was targeting users wanting to buy...
PPC Tips
When you are spending advertising budget, you’ll always need to keep an eye on conversion rates. In fact, it doesn’t matter how much you...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Samsung Gear VR, who had a search advert...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series came from Plus500, who had a good search advert on...
Landing Page Optimization
If you’re focused on conversion, you’ll need to ensure that your landing page is efficient in turning visitors into customers. Undoubtedly, the landing pages...
