PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Giff Gaff, who had a very good search...
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PPC – About PPC – Pay Per Click Management | ppc.org
PPC Tips
Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
PPC Tips
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
PPC Tips
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
PPC Tips
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from BT Mobile, who had an effective search advert,...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Virgin Experience, who had a well-timed PPC campaign...
PPC Tips
For a lot of businesses out there, the majority of the revenue produced for the year will come during the holiday season before Christmas,...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from Truly Experiences, who had a very well designed PPC...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Joanna Lumley Live, who had a very basic...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Microsoft, promoting the latest and greatest Windows 10...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Festive Lights, who had interestingly two search adverts...
PPC Tips
The keywords advertisers choose to target in PPC campaigns is a driving factor to the success of the campaign and the return on investment...
PPC Tips
It is far too easy to create a PPC campaign that is not obtaining a return on investment that reflects what it should be...
