Google Adwords
Google is synonymous with searching and a large number of people turn to Google for finding information or making purchases on a daily basis....
Hi, what are you looking for?
PPC – About PPC – Pay Per Click Management | ppc.org
PPC Tips
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
PPC Tips
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
PPC Tips
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
PPC Strategies
Are you tired of guessing your way through PPC bidding? Discover the various types of bidding strategies for Google Ads and how to make...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from American Express, who had ranked highest for a very...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Virgin TV, who had created an effective advert...
PPC Tips
If you are looking to gain traffic online, then there are many different types of platforms you can go for. You could try to...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Swatch, who had created a PPC campaign for...
PPC Tips
Having an advertising campaign that lacks a good return on investment can be quite a financial stress on a business. Advertising campaigns, such as those...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Betfair, who had a PPC campaign to ward...
PPC Tips
An important part to a PPC campaign is in getting the web user’s attention, to begin with. Once you have the web user’s attention,...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Vimeo, who had the only paid search advert...
PPC Tips
It is vitally important to track the conversion rate of all your PPC campaigns, considering that the conversion rate is the primary reason for...
