PPC Tips
The PPC search advert is a crucial part to the whole PPC campaign. It is the first part of a PPC campaign that the...
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Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...
The PPC search advert is a crucial part to the whole PPC campaign. It is the first part of a PPC campaign that the...
There are a thousand ways and maybe more to enhance the revenues and profit. Any organization, small or big, attempts to make their product...
The end-goal for any successful Google AdWords campaign is a conversion. But in order to achieve this objective, there are often 2 stages that are required in...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Car Finance 247, who had a well optimised...
Although it is only the start of July and schools will have just started to break up for summer holidays, it is a good...
Although Google just announced a re-branding of Google Adwords (which you can read about here), the features of the advertisement platform will remain essentially...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Match, who had a very effective search advert....
As much as there is plenty of information and help out there to make sure mistakes are not made in pay per click advertising,...
When it comes to a PPC campaign, one of the main objectives of the search advert is to get a click onto it from...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Now TV, who had targeted web users that...