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PPC Tips

Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...

PPC Tips

Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...

ppc lessons

PPC Tips

With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...

PPC Tips

Your PPC landing pages have the potential to impact your campaigns significantly. Even with a perfectly constructed PPC campaign, directing traffic to a poorly...

PPC Tips

There is a new type of advertisement, which has begun enjoy quite a bit of notoriety throughout the Internet community.  This new technique is...

PPC Tips

The most common mistake in Internet-based advertising is the use of spam in online advertising campaigns.  As everyone is aware, spam is the electronic...

PPC Tips

Since the early 1990s, the World Wide Web has become a major moving force within the international business community.  The Internet has facilitated international...