With over 6 billion mobile phones worldwide and over 1.2 billion active mobile broadband subscriptions worldwide, the importance of tailoring your marketing towards the mobile audience shouldn’t be underestimated. One of the reasons you’re reading this blog right now is because you want the best marketing tips, and since ...
Latest news in Mobile PPC
7 Things You Should Know about Effective Mobile Marketing 03 May 2012
New Google Adwords Tools For Better Management of PPC Advertising Campaign (part 2) 24 Apr 2012
The Adwords Quality score Monitoring Software is quiet new and its functions are not still comprehensive. At the moment what you as a marketer can perform using this type of Adwords software are mentioned below: You will surely have accessibility to all quick details of keyword scores on a day to day basis. Hence, if you see a ...
Bidding Techniques For Google Ad Words 04 Apr 2012
Bidding can be slightly difficult in Google Ad Words particularly if the merchandise that you are striving to advertise includes huge no. of competitors so here are a couple of bidding strategies to help you. Take into account that these are only recommendations although I am confident you will understand a great deal from ...
Every Thing You Need To Know About Adwords Keyword Bidding Software 27 Mar 2012
Google Adwords is the PPC adverting program, that allow advertise and internet marketers to display their ads on relevant websites to increase their own website traffic, brand awareness and conversion rate. With Ad Words, you can select your own keywords for which, you want your ads shown up above or on right hand side of ...
Get Your Ad in the Top Spot Or No One Will See It 13 Mar 2012
If you are looking to advertise on Google using Google Adwords, you need to make sure that the ad you are creating doesn’t get lost in the shuffle. Just because you write it and buy the words doesn’t mean that anyone is going to click on it. The most important thing that you can do in an advertising campaign that uses ...
Online advertising with Google 31 Dec 2011
Looking for a new way to advertise on the Internet? Why not give one of the most trusted and visited sites a try. The big names of the Internet surely can’t fail in people’s advertising and marketing efforts. Google, Yahoo, Bing etc. all have a special place in the Internet because they’ve all already made a name for ...
Mobile Ads Changes for 2011 20 Dec 2011
Everyone is going mobile and if you aren’t going mobile you really should because so many people are going mobile. Over the past year mobile traffic has risen 200% from 2010. Tablet traffic alone grew 440% in the past year. If you aren’t advertising to these people or have a website that is optimize for mobile ...
Your Interests Are Ours 19 Dec 2011
Many people complain about customer service. They believe that the organizations with which they choose to do business view them as a faceless account number, and nothing more. Because of the ballot volume of these cacophonous complaints, many companies have developed departments, which are intended to do nothing but ...
Online Service with a Smile 18 Dec 2011
While the advancement of computer-based marketing and technology may make some people feel as though they are a statistic, a number, or just a simple nameless faceless no one cares about, there are some companies online that approach commercial ventures with great interest. The interesting thing is that one of these ...
YouTube Mobile PPC Ads 05 Dec 2011
If you aren’t living in the stone age you will know that everyone and the dog is going mobile. Online mobile web searches have grown five times over the past two years. YouTube mobile now gets more than 400 million views a day, representing 13 percent of our total daily views. That’s a ton of people watching ...
Mobile PPC Tips 28 Nov 2011
With the onset of smartphones and high speed internet, mobile marketing is the new buzz in the internet marketing arena. Mobile PPC marketing is a relatively new marketing method which is expected to provide higher search revenue in the coming years. If you are interested in harnessing better search revenue through mobile PPC ...
Bid On Your Trademark 19 Nov 2011
So I just picked up another account where the client is a fortune 5000 client that is doing millions a year in sales. They haven’t been in the online space for a long time but have been bidding on PPC terms for the past three years with around $5000-$10000 budget a month. Not a very large budget but still big enough ...
Introducing AdWords Bid Per Call 25 Oct 2011
Google announced earlier today the ability for advertisers to bid for phone calls in addition to bidding for clicks using AdWords. This is scheduled to rollout over the next couple weeks in the US and UK. The bid per call search ads will only work on computer and tablets for now. Bid-per-calls will work much like your ...
Google +1 Button In Display Ads 23 Sep 2011
Google announced earlier this week that people add the Google +1 Button to your Display ads! What does this mean for me and my ads? Well if you think about Google and everything they are trying to do, if someone hits the +1 button for your ad, it’s going to be a lot more likely that your ads will be boosted by Google. ...