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Pay per click advertising is truly a dominative force in online advertising and marketing. For advertisers, it is one of, if not the, best...
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Pay per click advertising is truly a dominative force in online advertising and marketing. For advertisers, it is one of, if not the, best...
The keywords advertisers choose to use in their pay per click campaigns has a huge impact on the whole success of the campaign. If...
If you look at a PPC campaign from afar, hopefully, you will realise that a campaign is a very complex system which has many...
The last article in the ‘Analyse A Real PPC Campaign’ looked at AutoTrader who had a keyword packed advert that took web users to a...
When it comes to improving a pay per click advertising campaign, you will find that most of the work that goes into improving the...
Organic traffic is one of, if not, the best form of traffic out there. It is free, targeted at people who want to view...
Last article in the ‘Analyse A Real PPC Campaign’ had a look at the new and emerging market of smart watches and Pebble. What...
A high click through rate is always a bonus to have in pay per click advertising. It contributes to making your quality score better...
Online advertising first started out all the way back in 2000 (can you believe it has been 14 years since PPC was introduced to...
Another month has been and gone which means another round up of all the best PPC articles out there. Last month, January had a...