Google Adsense
For the vast majority of websites out there, Google Adsense will be the number one used advertising platform to monetise the traffic that is...
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PPC – About PPC – Pay Per Click Management | ppc.org
PPC Tips
The last PPC campaign that was analysed in the ‘Analyse A Real PPC Campaign’ was from CarFinance247, who had a good search advert (with...
Landing Page Optimization
The landing page of a PPC campaign is commonly the area of the campaign which will ‘make or break’ it. By this, it is...
SEO
For all those that own a website out there, at the back of your head, no doubt, will be the scenerio where your website...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Samsung to promote their new flagship phone of...
PPC Tips
When it comes to generating traffic online, most people will turn to two methods: search engine optimisation (SEO) and pay per click advertising (PPC)....
Blogging
Every so often, Google updates the complex algorithm that are used to rank websites on their search engine in order to improve the user...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ came from Waitrose Cellar, who had, on the whole, a good...
PPC Tips
For many PPC campaigns out there, a factor that will determine just how successful a campaign is at gaining conversions at an affordable price...
SEO
The way Google has looked over the last ten years has pretty much stayed the same, all exempt small minor changes here and there....
