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Over the past few weeks, there has been big news surrounding the search engine giant, Google, around fair competition. The European Union have deemed...
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Over the past few weeks, there has been big news surrounding the search engine giant, Google, around fair competition. The European Union have deemed...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from QuoteSearch, who had a good search advert, similar...
If you look at the history of advertising ever since it started, it is 1) incredible how far we have come and 2) how...
For websites that gain the majority of their revenue from advertising platforms such as Adsense, Ezoic and PPC, making sure you optimise your website to...
One of the recent PPC campaigns I analysed in the ‘Analyse A Real PPC Campaign’ series was from Expedia, who had a good example...
Search engine optimisation is critical to any website and business online, since SEO brings with it lots of organic targeted traffic that can be...
As we all know, millions and millions of advertisers around the world use PPC marketing as way to profit from traffic to increase the...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Expedia, who had ranked number one in paid...
For the vast majority of people out there that are looking to create a website, I can be my horses that most people will...
Online advertising is dominated by pay per click advertising simply because it is one of, if not the, most effective way to promote for a...