Blogging
When it comes to improving your website, the first place you should always look at is the statistics offered by Google Analytics. From here,...
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PPC – About PPC – Pay Per Click Management | ppc.org
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Virgin TV, who had created an effective advert...
PPC Tips
If you are looking to gain traffic online, then there are many different types of platforms you can go for. You could try to...
Display Ads
Since display advertising first became mainstream in pay per click advertising, we have seen a wide range of advertising units introduced, to benefit different...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Swatch, who had created a PPC campaign for...
Blogging
I won’t lie that I am a big fan of Ezoic. Since using them, I have seen my earnings treble and my website appears,...
PPC Tips
Having an advertising campaign that lacks a good return on investment can be quite a financial stress on a business. Advertising campaigns, such as those...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Betfair, who had a PPC campaign to ward...
PPC Tips
An important part to a PPC campaign is in getting the web user’s attention, to begin with. Once you have the web user’s attention,...
PPC News
A recent addition that has come to light with Google’s search engine is the addition of what is being called ‘zero result searches’. This...
