PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Ocado, who had targeted shoppers of Waitrose to...
Hi, what are you looking for?
PPC – About PPC – Pay Per Click Management | ppc.org
PPC Tips
When it comes to running a PPC campaign, there are some key statistics that advertisers should keep up to date with, and analyse to...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from LinkedIn, who used PPC to push web traffic...
PPC Tips
The keywords you target for your PPC campaign to bid for and display are crucial to your campaign’s success. After all, it is the...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from iCademy, who had a great example of how...
PPC Tips
PPC advertising is moving towards machine learning and automated campaigns, since this is the direction that the general tech industry seems to be going....
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from opodo, who had used pay per click advertising...
Blogging
Back at the start of August, I wrote an article explaining why it is completely natural for a website to lose revenue during the...
PPC News
After releasing responsive search adverts to PPC users, Google have released a new indicator to the strength of an advert, named as an ‘Ad...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Papier, who had a good search advert. The...
