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Usman Raza is a marketing specialist at Crawford and O’Brien and Co-Founder of Usman Digital Media. Aside from doing dental SEO and helping dentists get new patients, when not working there is a 99% chance he is praying with his family. Follow him on Facebook @usmanraza40 and Twitter @usmanintrotech.

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Why SEM is Better Than SEO?

Why SEM is Better Than SEO?

It may look and sound identical, but even identical twins are unique from each other. Search engine optimization (SEO) and search engine marketing (SEM) are usually confused for one another. Being among the top 5 most important and effective digital marketing strategies, SEO and SEM are alike and different in many ways. Search Engine Optimization (SEO) ...

Top 5 Digital Marketing Trends That Will Dominate This 2018

Top 5 Digital Marketing Trends That Will Dominate This 2018

Digital marketing evolves faster than the vast majority of other industries, and to keep up with the latest developments, you need to keep an eye on emerging and future trends to see around corners and anticipate what’s coming next in 2018. Although it’s crucial to keep up with the latest Google algorithm updates and social media platform ...