When you are spending advertising budget, you’ll always need to keep an eye on conversion rates. In fact, it doesn’t matter how much you spend on PPC ads unless you convert them into customers possibly you’re not going to succeed in your business. In other words, if you can’t focus on conversion rate, you shouldn’t be advertising. That ...
4 Things to Know When Creating High Conversion PPC Landing Pages 05 Dec 2016
If you’re focused on conversion, you’ll need to ensure that your landing page is efficient in turning visitors into customers. Undoubtedly, the landing pages can make or break your business. Just as leaky buckets can’t hold water, poor landing pages can’t drive in conversions before the loopholes are fixed. Before spending advertising budget, ...
How to Create a Perfect Remarketing Ad- 4 Examples 22 Sep 2016
Written by Shahzad Saeed A few weeks ago I published an article here titled how to sell to existing customers using Facebook. That article helps you to get started with selling to your existing customers using Facebook Custom Audience. If you’ve been advertising on Facebook for a while but haven’t started leveraging Custom Audience, I strongly suggest ...
How to Use Facebook to Sell to Your Existing Customers 22 Jul 2016
Written by Shahzad Saeed We have all know that it is cheaper to retain a customer than to acquire one. Yet many companies are solely focusing on acquiring new customers instead of doing relationship marketing with their existing customers to sell their products. Surprisingly, most companies don’t seem to value their existing customers anywhere near as ...