view my articles

Web designer, lady of a keyboard and one hell of a geek. My expertise could be summed up in IT, digital marketing and business-related topics. My interests are, on the other hand, wide and ever-evolving.

Your name (required)

Your email (required)

Your message

Security check
captcha

[honeypot honeypot-946 id:url-field-912]

Financing Digital Marketing in 2019: How to Distribute Your Budget between PPC and SEO

Financing Digital Marketing in 2019: How to Distribute Your Budget between PPC and SEO

Source: freepik.com Even if you are quite new to the world of digital marketing, you have likely already come across that infamous dilemma: should you pour your hard-earned funds into PPC or SEO? And like in all things digital marketing, there is no one-size-fits-all blueprint we can give you that will answer this question. You may have heard of brands ...

Will GDPR Affect PPC Advertising?

Will GDPR Affect PPC Advertising?

Source: freepik.com The recent introduction of the General Data Protection Regulation (GDPR) has ushered a new era of data security and privacy. Many people hail it as an ultimate triumph over the dark forces, but is such a notion premature? Well, rules are indeed harmonizing, businesses are revising their models, and search marketers targeting customers ...