SEO
It’s the age of transparency that calls for trust and confidence of the user first and rest is all secondary. Web development industry is...
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PPC – About PPC – Pay Per Click Management | ppc.org
SEO
Last few months were quite eventful at Google. Of course, we are not going to write another highly introspective research paper on its two...
SEO
The traffic looks stable, rankings are all good and the conversion from your website is just right. But you still have the nagging feeling...
SEO
Strangely enough, only a small percentage of search marketers are concerned about the impact of Google Hummingbird update on the SERP. Obviously, they have...
SEO
Content is king – no marketer can ignore the dictum today. But the point of view taken by marketers differs. Is it about the...
Landing Page Optimization
Having read Will Green’s series of articles on optimising landing pages, it’s probably the case that I’ve used most of the techniques he outlines...
Landing Page Optimization
The job role of a copywriter is not limited to producing compelling and high quality write-ups that people will love and appreciate in general....
Google Adwords
You post ads when you want to introduce a new product and increase your sales. This is an effective marketing tool, as it informs...
PPC Tips
Seeing PPC and organic SEO as two opposing marketing techniques is one of the biggest mistakes any online marketer can make. The debate on...
PPC Tips
Ah, so the sweet summer is here! People are thronging on beaches to bask in the eternal sunshine, fireworks are lightening up the night...
