You have heard a lot about A/B testing, and how it is helping small business organizations increase revenue and business from their websites, but chances are that you have never done it before. It is strange that we have been attending seminars, listening to keynote speakers, reading inspirational books on how to increase conversion but still, we are making ...
Social media marketing tips Borrowed from Big Brands 23 Sep 2016
Ever since we have realized the importance of social media, we are trying and doing everything possible to make our mark felt in this domain either by doing something totally crazy or by following big brands that are doing awesome job.
Improve the User Engagement on Your Site 12 Sep 2016
All activities that connect users with each other, promote community build up and greater interaction are called user engagement activities. Higher user engagement is better and more profitable for the website. Many websites go astray due to poor user engagement on their websites. In this article, we will tell you 5 tips to improve user engagement on your ...
Ecommerce conversion optimisation: The Latest Trend 08 Sep 2016
We have read enough on the usual techniques that focus on the search engine optimisation and then on bringing the leads to the websites. However, knowing how you can sustain the leads and fetch utmost benefits from them makes sense, particularly in a time when the focus has shifted to awareness with regards to where actually the money lies. No matter what ...
Improving the Conversion Rate on Your Website in a Day 31 Aug 2016
So you have finally managed to drive tons of targeted traffic to your website. That’s great! But what about the conversion rate of your website? Even if you manage to drive hundreds and thousands of visitors to your website, if it fails to generate any business, it is a colossal marketing mistake.
What to Do Next If Your Blog Get Hacked 17 Aug 2016
Blogs are very much vulnerable to external attacks and that means, if you are the owner of a popular blog, you need to be prepared for an impending attack. If you are unprepared for a malware attack, you are going to lose valuable data. Things might get extremely complicated if you don’t have any backup of your website. In that case, you will have to ...
Marketing Your Business with Webinars 06 Aug 2016
There are no qualms that there exists numerous digital ways to enhance visibility of your venture or talent. However, amidst this, it becomes imperative to opt for change of pace. Presence over diverse social networking websites may not suffice anymore because the more specific you become in catering to your niche segment, more success you fetch in your ...
Last Minute Holiday Marketing Tips 16 Jul 2016
It’s that time of the year – the holidays are just round the corner. And if you haven’t yet prepared a marketing plan for the upcoming season, you had better hurry. The holidays provide the best opportunity to boost sales, only if you get the marketing right. For the entrepreneurs who aren’t sure about what to do, here are a few simple tips.
How to Utilize Sponsored Posting As a Form of Native Advertising 06 Jul 2016
Sponsored posting as a form of native media advertising has gained momentum in the past few years as online news portals have started looking for new avenues to generate revenues for their businesses. The traditional sources to generate revenue have mostly dried up for news agencies ever since they have launched their online version. What has made things ...
Back to Basics: How and Why Create Google Merchant Feed 07 May 2016
Having your products submitted to Google Shopping gives you one more traffic channel that can bring you potential customers and increase conversions.Moreover, you can use your feed for creating Dynamic Remarketing campaigns in AdWords.This article will give you an idea of how to create and use feeds. So let’s begin.