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Sienna Hoddle is a well-known technology writer, who writes enriching posts on emerging web technologies. Apart from writing informative posts on latest web technologies for ZealousWeb and other leading technology blogging platform, she also writes largely on fashion, lifestyle and travel.

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How Social Media Marketing can Enhance your SME’s Online Profile

How Social Media Marketing can Enhance your SME’s Online Profile

As an SME, it is often hard trying to compete with larger companies who have been active for longer and have a bigger reputation and brand presence. However, canny SMEs have realised the huge potential offered in social media marketing, and how it can be used to give them an edge over the competition – especially when you compare the relatively high ...

PPC Explained

PPC Explained

PPC or Pay-Per-Click marketing is something you may be curious about. But like other marketing ventures, you may assume that the returns are little, the expense big. But, with some basic know-how, PPC advertising can yield fantastic results. What is PPC? Pay-per-click is a mode of internet marketing that you can use to reach out to customers. You design and ...

Significance of Google AdWords Exact Match Update For Advertisers

Significance of Google AdWords Exact Match Update For Advertisers

Google is constantly making efforts to simplify the way Google AdWords can be used by advertisers in a more effective manner. Digital marking is at its peak, wherein everyone (which include both businesses and individuals) is looking forward to making use of advanced digital marketing techniques to connect with a large number of people so that they can ...