With all the advancements in marketing technology of late, more and more marketers are focusing on how to leverage data to improve marketing results. When marketers use data to guide marketing choices, it benefits the brand in several ways. Here are some of the top benefits you’ll experience when adopting a data-driven approach to marketing. Save Time ...
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Johan Floyd Boles
Johan is a digital PR specialist who loves sharing the value and usefulness of e-mail marketing. Apart from his day job, he loves backpacking, meeting new people, and hosting events. He communicates his passion for travel, food, and photography through social media. Oh, he loves desserts and Asian food too!