Google Adwords
A change is going to be implemented into Google’s PPC advertising company, Google AdWords, that will vary the way advertisers bid for keywords/ad space....
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PPC – About PPC – Pay Per Click Management | ppc.org
Social Media
Marketing on social media is currently trending and brands have started marketing themselves on social media as opposed to choosing the traditional methods of...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from DWM Mortgages. The search advert had some good...
PPC Tips
Pay per click advertising is completely dictated by results. Results. Results. Results. A/B testing is an extremely effective way to do this, by varying one variable...
SEO
eCommerce is an influential means for budding entrepreneurs to engage into business activity. Without an eCommerce portal and high visibility, there cannot be any...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Thread, who were the only paid search advert...
Blogging
It’s not crazy to say that the majority of people, when browsing content, will not read all the content word-for-word. For one, I don’t...
Facebook Ads
The golden rule of marketing is to be where your customers are. But interestingly, your customers are now everywhere. This makes it more challenging...
