PPC Tips
It’s one thing weighing up the pros and cons of both search engine optimisation (SEO) and pay per click advertising (PPC) and it is...
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It’s one thing weighing up the pros and cons of both search engine optimisation (SEO) and pay per click advertising (PPC) and it is...
So you have finally managed to drive tons of targeted traffic to your website. That’s great! But what about the conversion rate of your...
Although it has not been officially released by Google, some businesses who use PPC have been seeing a change being implemented in AdWords which...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from 1&1, who had a ‘mediocre’ search advert with a...
PPC is an effective tool to target certain web users based on what they have searched for in search engines. These keyword terms are...
Making a search advert in PPC that boasts a high click through rate is a task every advertiser will have to go through. There...
Written by Lalit Sharma The future of global business, according to marketing experts, lies online. In fact, this prognosis seems to already have come true...
The main difference between Search Engine Optimization (SEO) and Pay Per Click (PPC) is that traffic coming from SEO (organic) is without any sort...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from ticketbis for the Rio 2016 Olympics, who had a...
Blogs are very much vulnerable to external attacks and that means, if you are the owner of a popular blog, you need to be...