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A few weeks ago, I was contacted about a new platform called Ezoic. Usually when I get people contact me about new products and...
Hi, what are you looking for?
A few weeks ago, I was contacted about a new platform called Ezoic. Usually when I get people contact me about new products and...
Pay-per click (PPC) is a niche type of advertising that works differently depending on your niche. In the world of B2B software, your goal...
If you type in landing page optimisation into Google, you will find over five hundred thousand results that could tell you ways to improve...
Although this article is strictly, not part of the ‘Analyse A Real PPC Campaign’ series (check out the last article in the series), it...
Pay per click advertising is one of, if not the, best way to gain contextual traffic online. It has its many many advantages over other forms...
I’m often asked “How do I get started doing pay-per-click?” After saying, you know there is a book Pay Per Click for Dummies… I...
The last article in the series of ‘Analyse A Real PPC Campaign’ looked at Gillette, who had a well designed search advert and a...
The truth is that pay per click advertising is such a customisable form of online advertising that it can be very difficult finding ways...
Optimising a pay per click advertising is a must do for any campaign out there. In the chain of events that the web user...
The great divide between PPC and SEO needs to come to an end, but it’s going to take both kind of experts working together...