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PPC – About PPC – Pay Per Click Management | ppc.org
PPC News
You’ve heard the term, PPC, over and over, but what exactly does it mean? Pay-per-click (PPC) is an advertising model that is popular on...
PPC Tips
The last article in the ‘Analyse A Real PPC Campaign’ looked at Thomas Cook’s campaign which was based around getting the web user to buy...
PPC Tips
The great thing about pay per click advertising is the level of customization an advertiser can perform to their campaign. For adverts, they can...
PPC Tips
In the last article of the ‘Analyse A Real PPC Campaign’, I analysed Blurb’s campaign which had a well optimised click through/infomercial landing page...
PPC Tips
It’s no secret that pay per click (PPC) advertising is a hot commodity, and that can sometimes come with a cushy salary and job...
PPC Tips
In my last two articles, I have looked at the full range of ad extensions an advertiser has available to them in pay per...
![The Range of Ad Extensions in PPC [Part 2]](https://www.ppc.org/wp-content/uploads/2014/07/The-Range-of-Ad-Extensions-in-PPC-Part-2.png)
![The Range of Ad Extensions in PPC [Part 2]](https://www.ppc.org/wp-content/uploads/2014/07/The-Range-of-Ad-Extensions-in-PPC-Part-2-100x100.png)
PPC Tips
As promised, here is the part 2 article to the part 1 of ‘The Range of Ad Extensions’. The part 1 article had a...
PPC News
Those in the business of online marketing need to constantly keep pace with the multiple channels available to them. Each of these channels is...
SEO
The purpose of almost all online marketing campaigns is to drive as many visitors to a website as possible. But the job does not...
