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What Matters For Good SEO in 2016

What Matters For Good SEO in 2016 Search Engine Optimization or ‘SEO’ as it is preferably called can sometimes be seen by some as a black art. There are no definitive methods that will 100% guarantee results. Instead, the practices for good SEO will increase the chances of that website/blogger getting SEO (and never guarantee the results). For the ...

Increase sales by Improving The UX of Your eCommerce Store

Increase sales by Improving The UX of Your eCommerce Store If you are an ecommerce store you must know that it is only user experience that can take you towards increasing your conversions and sales. In fact 74% of the businesses in the world believe so. So, what exactly is the connection between sales and user experience? Better user experience will make your visitors spend more or ...

SEO Mistakes that You Need to Avoid

SEO Mistakes that You Need to Avoid Search Engine Optimization is no rocket science; yet, it is not so easy either. If you are new to it, you are very likely to make too many mistakes. SEO is quite a complicated field to understand and it is quite common to make mistakes without even knowing that you are making them. Here is a list of five mistakes that SEO ...

Choosing a Domain Name for your Business – Few Tips

Choosing a Domain Name for your Business – Few Tips Naming a domain is not always an easy job. It is a lot like naming your child. Sometimes a name may come into your mind automatically, while at other times it is like a fight that seems tough to win. You can’t just choose any name for your domain. This is something that creates the first impression of your brand in the minds ...

Defining your SEO content needs – 3 Methods you can try!

Defining your SEO content needs – 3 Methods you can try! Almost all businesses have their own websites. However, are all these websites successful? Probably not! So then why is it so? Well, the main factor that determines the success of your website is your content. Hardly a few of us are aware of the kind of content we need to put up on our websites to make them popular in the ...

2 Essential SEO Tips When Posting Online

2 Essential SEO Tips When Posting Online Truth of the matter, I have suffered with bad search engine optimization around 5 years ago. The main reason for this was the fact that I was relatively new to how the online industry works, how search engines such as Google works and so on. Therefore, it took a lot of mistakes to realize what made an article get ranked ...

Surfing the SEO Wave: Tips and Trends for Savvy Digital Marketers

Surfing the SEO Wave: Tips and Trends for Savvy Digital Marketers Written by: Chandana Das When you discuss digital marketing, there is one thing that you can never get away from: SEO. SEO remains dominant in the digital marketing world. People use Google and other search engines as their gateway to the web to find answers and solutions, and this is not going to change. If you want your site ...

Some SEO Pointers to Starting a Website

Some SEO Pointers to Starting a Website When it comes to starting a website, it is commonly thought that all you have to do is create a website with a program such as Blogger or WordPress, start writing articles and those articles will start to appear on search engines such as Google, Yahoo and Bing. Unfortunately, website creations are not as simple as that. There ...

Increasing the Pagerank of a Website

Increasing the Pagerank of a Website When it comes to performing search engine optimization, most will look specifically at every individual article so that they can improve it to make it rank higher on search engines. However, it is not just how good the article is you are publishing which determines the ranking of it on search engines – the website it is ...

Is SEO The Way Forward Still?

Is SEO The Way Forward Still? Search engine optimization has always been an interesting topic of conversation here on PPC.org for many reasons.It is often compared to pay per click advertising because most advertisers and bloggers see PPC and SEO as the two front runners when it comes to generating contextual traffic online. However, in the past, I have ...

How to Make Your Blog Posts More Engaging

How to Make Your Blog Posts More Engaging It is very rightly observed these days that without relevant content and sharing of information, any website will not be able to survive the tremendous competition that has surfaced in the online marketplace. We all have become prone to the world of internet, and it is important for all of us to pay heed to the huge amount of ...

How to Become An Agile Marketer

How to Become An Agile Marketer Agile marketing has become a buzzword in the online marketing industry and despite my deep disrespect for this kind of babble buzz word, here I am going to do you all a favor by explaining what the heck this agile marketing is and how you can be an agile marketer. Before I go into the details, let me tell you straight that ...

How to Devise a Psychology Based SEO Strategy?

How to Devise a Psychology Based SEO Strategy? SEO definitely is technical; but the strategies that are used needn’t be so. These in fact relate more to human behavior. SEO is not about you; it is about your clients. Bragging and boasting about your accomplishments will take you nowhere towards your organizational success. Understanding the requirements of your customers ...

Should you migrate to HTTPS after Google’s confirmation that it is now a ranking factor

Should you migrate to HTTPS after Google’s confirmation that it is now a ranking factor Some industry experts including smart insights – digital marketing strategist Dave chaffey would argue you shouldn’t move every page on your site without fundamental data analysis and I agree. Its of my opinion, however, that you can’t afford not to migrate if you do it correctly, especially if you have an ...

Combining PPC and SEO In Synergy

Combining PPC and SEO In Synergy I am sure, like me, that you have read tens of articles on the internet concerning what source of online traffic you should invest in out of pay per click advertising (PPC) and search engine optimisation (SEO). The truth to the matter is that there is no right or wrong answer: it depends what you are trying to advertise ...

How Long Will It Take to See Results From My SEO Efforts?

How Long Will It Take to See Results From My SEO Efforts? by Tim Clarke “How Long Will It Take to See SEO Results?” There’s a natural tension between marketers and their SEO providers. Marketers want immediate results; providers caution that achieving results can take time. What are some reasonable expectations that marketers should have for their campaigns? What’s one ...