Latest news in SEO

5 Ways to Promote Infographics to Gain Valuable Backlinks

5 Ways to Promote Infographics to Gain Valuable Backlinks Infographics are one of the best ways to bring boring content to life. As more online users focus their attention to engaging content and online video, infographics are still one of the most effective ways to gain readership, attention, and backlinks to your site. The reason for this is that they are quick and easy to view, ...

Last Minute Holiday Marketing Tips

Last Minute Holiday Marketing Tips It’s that time of the year – the holidays are just round the corner. And if you haven’t yet prepared a marketing plan for the upcoming season, you had better hurry. The holidays provide the best opportunity to boost sales, only if you get the marketing right. For the entrepreneurs who aren’t sure about what to do, ...

Actionable SEO Practices that Will Increase Your Organic Traffic

Actionable SEO Practices that Will Increase Your Organic Traffic Written by Jack Dawson In spite of the impact social media has had in online marketing, getting ranked on search engines is still one of the best ways of driving traffic to your website. People will always rely on search engines to find information online. Even so, improving your organic search performance on search engines, ...

How to be successful as an SEO / Digital Marketing expert

How to be successful as an SEO / Digital Marketing expert Written by Izabela Wisniewska To answer this question we first need to define success in the context of SEO, because ‘success’ can often be a rather ambiguous word. For the purpose of this post let’s agree that to be a successful as an SEO or digital marketing expert, one must be able to accomplish a client’s ...

How to Utilize Sponsored Posting As a Form of Native Advertising

How to Utilize Sponsored Posting As a Form of Native Advertising Sponsored posting as a form of native media advertising has gained momentum in the past few years as online news portals have started looking for new avenues to generate revenues for their businesses. The traditional sources to generate revenue have mostly dried up for news agencies ever since they have launched their online ...

Which is better? Facebook or SEO? [Infographic]

Which is better? Facebook or SEO? [Infographic] For small businesses looking to market their site, Facebook Ads and SEO are the two easiest options to jump into. There are millions of well-written and useful articles, how-to videos, and free software that you can plug into overnight. If you have a little bit of money to invest into them, it opens up even more doors. While ...

6 lessons I have learned working with SEO clients

6 lessons I have learned working  with SEO clients Written by Izzy Wisniewska I love working in SEO. It has its challenges but at the same time it is a very rewarding career path with a lot of potential for growth. I believe that one of the main benefits of working in Search Engine Optimisation comes from the ever changing nature of SEO, which is shaped by the frequent updates ...

3 SEO Tips To Apply When Blogging

3 SEO Tips To Apply When Blogging Search Engine Optimisation (SEO) is crucial to the success of, just about, any website out there. Without SEO, traffic will dwindle to a halt and without traffic a website is worthless. For this reason, it is critical to the healthiness of your website to make sure you apply SEO when you are blogging. With this in mind, here ...

How To Get Webmaster More Involved With Your Website: Get Free Promotion!

How To Get Webmaster More Involved With Your Website: Get Free Promotion! Written by: Adam Clarke Build your website to be the most accessible to webmasters is a number one key tip. When I visit a website I personally find myself mining it for opportunities to expose myself out there on the internet. An opportunity to connect and network with like-minded and resource strong powerhouses and underdogs. ...

3 Rules for SEO in 2016

3 Rules for SEO in 2016 Search engine optimisation is a crucial element to every site’s health. However, knowing what optimisations you have to do for search engines that will benefit you is difficult to know considering that Google makes on average 500 changes to their search engine algorithms every year. Therefore, it is always important to ...

The Main Problem I Have With SEO

The Main Problem I Have With SEO Search Engine Optimization is what literally every website evolves around – it is the heart to success online. On PPC.org, there is an argument whether to gain traffic it is better to go for paid PPC campaigns or to stick to the cheaper, and the possibly free, option of SEO. Ultimately, it will always depend on your ...

Back to Basics: How and Why Create Google Merchant Feed

Back to Basics: How and Why Create Google Merchant Feed Having your products submitted to Google Shopping gives you one more traffic channel that can bring you potential customers and increase conversions.Moreover, you can use your feed for creating Dynamic Remarketing campaigns in AdWords.This article will give you an idea of how to create and use feeds. So let’s begin.

10 Reasons to Protect Your Reputation with Organic Search Results

10 Reasons to Protect Your Reputation with Organic Search Results Ranking in the search results organically is one of the most effective ways to protect your brand and reputation online. At the same time, it’s also one of the most cost-effective ways to build a protective wall around your brand as you won’t need to spend any money on advertising one you’ve achieved a top ...

What Matters For Good SEO in 2016

What Matters For Good SEO in 2016 Search Engine Optimization or ‘SEO’ as it is preferably called can sometimes be seen by some as a black art. There are no definitive methods that will 100% guarantee results. Instead, the practices for good SEO will increase the chances of that website/blogger getting SEO (and never guarantee the results). For the ...

Increase sales by Improving The UX of Your eCommerce Store

Increase sales by Improving The UX of Your eCommerce Store If you are an ecommerce store you must know that it is only user experience that can take you towards increasing your conversions and sales. In fact 74% of the businesses in the world believe so. So, what exactly is the connection between sales and user experience? Better user experience will make your visitors spend more or ...

SEO Mistakes that You Need to Avoid

SEO Mistakes that You Need to Avoid Search Engine Optimization is no rocket science; yet, it is not so easy either. If you are new to it, you are very likely to make too many mistakes. SEO is quite a complicated field to understand and it is quite common to make mistakes without even knowing that you are making them. Here is a list of five mistakes that SEO ...