It is a known fact that pay per click advertising is most used by advertisers for search and display adverts on computers and similar devices such as laptops. The reason behind this is because these devices are the origin of PPC. When PPC was first officially created by Google back in 2000, adverts were only shown on desktop ...
Latest news in Mobile PPC
Why You Should Start Focusing On Mobile PPC 31 Jan 2014
Google Updates PPC Adverts For Mobile Devices 09 Oct 2013
It goes without saying that Google should be updating their pay per click programs to accommodate the ever increasing progression in technology. For example, tablets are only four to five years old but have taken the internet by a storm. Well, I’m glad to say that Google are constantly updating both AdWords and Adsense to ...
How RemarkaMobile is Profiting from Mobile and Affiliate Marketing 04 Sep 2013
While the majority of posts on this blog are focused on how to use pay per click marketing to grow your business and improve ad campaigns, we can’t forget that mobile marketing is quickly becoming a large factor in the way we advertise to our audiences. The truth is mobile is growing faster than we can keep up with, which ...
Using Mobile Marketing to Connect with Customers 13 Dec 2012
I remember many years back everyone kept saying “mobile is the future“… and of course, we are now in the mobile age. It’s not so much of a question of who has mobile phones and devices, but more like who doesn’t? Even kids below the age of ten have their tablets and mobile devices now. It ...
Mobile PPC Tips For You Mobile Guys and Gals… 31 Oct 2012
With the onset of smartphones and high speed internet, mobile marketing is the new buzz in the internet marketing arena. Mobile PPC marketing is a relatively new marketing method which is expected to provide higher search revenue in the coming years. If you are interested in harnessing better search revenue through mobile PPC ...
Importance of Mobile PPC Ads (Case Study) 12 Oct 2012
What is all this hype about mobile PPC ads? Well, if you haven’t heard 1 in every 7 people on the planet has a mobile phone that has internet on it. In the US alone nearly 65% of adults above 18 have a cellular device with internet enabled on it. That’s a whole lot of iPhone’s running around the world. ...
How To Setup A Google AdWords Remarketing Campaign 03 Oct 2012
A customer may go to your site just to look around but not to purchase. Instead of leaving a return visit to chance, bring that customer back to your site with a Google Remarketing Campaign. Remarketing is when someone comes to your site, your ads follow them around the internet. By showing your ads to customers who have ...
Mobile PPC Targeting for Local Businesses 14 Sep 2012
So today I’m going to show you about one client that I have been working on a bit over the past year. The client is a local windshield repair company that’s ranking very well in the mobile arena. In this post I will break down the mobile PPC targeting for local businesses by showing you how I have setup and ...
Zuckerberg Talks Mobile Strategy Is HUGE – Liveblogging 11 Sep 2012
Mark Zuckerberg is live today at TCDisrupt. We are live-blogging during the conference. Zuckerberg Talks all about Mobile Strategy. We are here live-blogging during the whole conference. This is his first interview since taking Facebook public. Went public, lost half value – if you could have done anything ...
How To Grow Your Small Business Using Mobile Media Marketing? 24 Jul 2012
How To Grow Your Small Business Using Mobile Media Marketing? Despite the fact that it is a comparatively new form of advertising, professionals agree with the fact that mobile media marketing is the advertising and marketing of the future. In this challenging economy, if you desire to enhance your business’ possibilities ...
How to Use Mobile PPC to Grow Your Business 23 Jun 2012
I was reading recently that Google saw an estimate of around $2.5 billion in mobile ad revenues last year, and that it is likely to see more than double that amount, at $5.8 billion in revenue this year. By reading that, I was surprised at how much PPC advertisers are losing just by not having a mobile marketing plan, and I was ...
Easily Create Mobile Apps for Your Web Site, Blog and Brand 21 Jun 2012
With more people using their mobile devices to browse the internet and find what they are looking for, it’s now more important than ever for you to have a mobile application for your web site, blog and even your brand. It seems like everyone has an Android or iPhone in their pocket, yet more and more people are getting ...
The Significance of CTR (Click Through Rates) In SEO 01 Jun 2012
Advertising by means of a PPC advertising campaign is important for an online marketer to achieve good results for their internet business. This approach will produce clicks and is the vital means of acquiring targeted traffic to your site, thus the possibility to have sales and ultimate profits. This PPC advertising campaign ...
How to Dominate Search Engines With Article Marketing (part 2) 25 May 2012
Write Articles Write articles based on the keywords that you discovered in first step. There are now two options available. One writes article by your own or you can use outsourcing for the writing approach. If you are not good writer and don’t know how to write quality stuff, then ensure that you hire a writer to get you ...
Best Mobile Marketing Techniques That Work 23 May 2012
In several countries, having a cell phone has become so widespread that nearly everybody in the world appears to have one already. Surprisingly, individuals have already valued the worth of these devices, particularly for the reason that these make interaction with others and having their hands on information a lot easier. ...
5 Benefits of Mobile PPC You Should Ttake Note Of 17 May 2012
You’re into PPC marketing, you read top PPC blogs like this one every day for tips and insights on growing your business with PPC marketing, and you’re always open to new ideas that can help you grow. I have good news for you, because I’m here to give you one of those tips that can help your business grow. It is Mobile ...