Latest news in Google Analytics

Google PageRank Prediction Tool

Google PageRank Prediction Tool If only we could tell the future… well, that’s getting a bit carried away, but something as simple as getting an idea on what your web site’s next PageRank update might be would be cool enough. There is a cool and fun web site at SEOMastering.com that provides an actual PageRank predictor tool. It would be ...

How To Use PPC Advertising Techniques To Advertise Your Business 2

How To Use PPC Advertising Techniques To Advertise Your Business 2 Install Google Analytics or Any Other Tracking If you really want to succeed with PPC then it’s important for you to track the activities of visitors that land on your website. You can install Google analytics or another tracking device on your website. It’s so simple, if you are using the Word press platform, than you can ...

Page Load Times Impact Your Google Search Rankings

Page Load Times Impact Your Google Search Rankings It might not seem that important, but how fast a site loads can make a huge difference in your search engine rankings for Google.  If your site loads faster, you will get better rankings, and thereby you will get more visitors to your site.  It seems so simple, but this is really something that you should take care of as a ...

Analysing Your Landing Page’s Success [Part 2]

Analysing Your Landing Page’s Success [Part 2] I believe that the analyse of your landing page is so important to your PPC campaign that I decided to make this article a two parter.  Part 1 of ‘Analysing Your Landing Page’s Success [Part 1]‘ featured some of the stats from Google Analytics such as traffic, bounce rate, new visits, average time on site and ...

Analysing Your Landing Page’s Success [Part 1]

Analysing Your Landing Page’s Success [Part 1] A successful PPC campaign must contain certain elements to bring in the much needed conversions. Some of these elements are as follows; to know how to create the perfect advert; have an optimized landing page; know the external factors that could affect your campaign; know the do’s and don’ts of PPC and know which ...

Google Is Smart, Are You Smarter?

Google Is Smart, Are You Smarter? So, there is almost no getting away from the fact that Google is having a bigger hand on us, I mean on all online marketers. It is smart at analyzing users behaviors, haunting down almost all kind of link building scams, smashing all types of tricky things like stuffing keywords, adding long image alt tags and even adding ...

How Fast Is Your Site? I’ll Show You!

How Fast Is Your Site?  I’ll Show You! Google is paying attention to how fast your site loads.  They have been saying it for quit some time now but now I really think it’s a huge factor in your search results.  Google came out and said that if your website is loading faster you will get more visitors.  Now they are helping you to know how fast everything ...

New Account Overhaul (Part 5)

New Account Overhaul (Part 5) This is part 5 and the last part of our series about overhauling a new account.  When you take over a PPC account you will need to complete the following: Part 1 Part 2 Part 3 Part 4 The Dimensions Tab is Your Best Friend Did you know that you can see every searched term that people came to your website through your ads.  You ...

Webinar: Reaching Your Goals with Analytics

Webinar: Reaching Your Goals with Analytics Google has put together a Webinar today at 9am explaining how you can reach your goals with Google Analytics. This should be a killer Webinar to watch for all of you that are new to the Google Analytics world.  This is looking to be a beginners guide to dive deep into the back end and know how to work everything.  If you are ...

Real Time Google Analytics

Real Time Google Analytics Below are the 4 different reports that Google now offers with their real time analytics tracking interface.  It’s pretty sweet.  Now with the flip of a button you can view how many visitors are on your site at any given time during the day. Real Time Locations You can now see in real time where people are located in the ...

Tracking Keyword Rankings in the New Google Analytics Using Custom Filters

Tracking Keyword Rankings in the New Google Analytics Using Custom Filters Are you currently tracking keyword rankings?  There are many tools out there to help you do this but you can do it all on your own by following the simple guide below.  Knowing what your competitors are doing will help you to strategies and make better educated decisions on how to market your ads online. The new Analytics ...

In-Page Analytics Insights

In-Page Analytics Insights So today I was playing around in Google Analytics with the content tab, specifically in the in-page analytics insights page.  If you look at the image below you will see that it has little orange numbers on the website.  These represent where people are clicking on your website.  These represent the percentage of the 2500 ...

Yahoo Site Explorer Closing Down Today

Yahoo Site Explorer Closing Down Today Unfortunate as it may sound, Yahoo will be closing down Yahoo Site Explorer. Yahoo has just announced the date for the closure. It will be closing Yahoo Site Explorer today, Monday, November 21, 2011.  Later today, Site Explorer will cease to exist. The short Yahoo blog post reads: With the completion of algorithmic transition ...

Google Introduces Verbatim Search Tool

Google Introduces Verbatim Search Tool Google in response to many user requests finally announced the release of its new verbatim (word for word) search tool. The tool will help users to get search results for their exact match queries of their search term. The tool when used by the users, will also remove the personalized, corrected, suggested, related and ...

Google Sunsetting Old Google Analytics in January 2012

Google Sunsetting Old Google Analytics in January 2012 Looks like Google will be sunsetting the old version of Google Analytics in around 3 months. These changes should be very nice for everyone.  I really like the new Google Analytics platform and everything that it has to offer.  I don’t know if you have used the customize feature or not but it’s pretty awesome how ...

Google Analytics Stuff

Google Analytics Stuff I’m here at PubCon learning about Google Analytics. Below is everything that I’ve learned!  Special thanks to Ashish Vij from Google for the demonstration on everything Google Analytics.  He’s really the king of this.  Keep in mind that implementation is king.  You need to make sure that you implement ...