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A student in England studying a Masters in Automotive Engineering with Motorsport, Will created AskWillOnline.com back in 2010 to help students revise and bloggers make money developing himself into an expert in PPC, blogging, and online marketing. You can follow him @willGreeny.

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Let’s Talk About Google Contributor…

Let’s Talk About Google Contributor…

Google Contributor is looking to be an interesting experiment by Google with them seemingly to continue to push the boundaries on what is deemed possible on the internet. The thing I have noticed about Google Contributor, though, is that many people are either worried or confused about why Google have created it. So, let’s talk about Google ...

Google Contributor – A Way To Block PPC Ads

Google Contributor – A Way To Block PPC Ads

It was an exciting and strange week for Google as they released a new experiment called Google Contributor which ultimately gives people the option to block the very adverts that has made Google so much money over the years. Doesn’t make sense, right? Well, here is an explanation of the experiment and how it works.

What Reasons Are There For Creating A PPC Campaign?

What Reasons Are There For Creating A PPC Campaign?

This might seem like a silly question. However, not every advertiser that uses pay per click advertising uses it to gain traffic to a specific landing page. Of course, the main reason advertisers use PPC is to make money via gaining traffic to a landing page which ultimately ends with a conversion. Due to this, there is a given stereotype around PPC that ...

The Main Reason Why PPC Is Better Than Banner Advertising

The Main Reason Why PPC Is Better Than Banner Advertising

If you scan through the hundreds of articles I have done on PPC.org, you would have come across a few articles about pay per click advertising vs banner advertising (or, in particular, BuySellAds). Of course, I mention some great pointers in these articles highlighting some of the benefits and drawbacks to using each program (with PPC usually winning in the ...

2 Ways You Can Improve Your Adsense Earnings

2 Ways You Can Improve Your Adsense Earnings

There are some publishers of Adsense out there that have pay per click advertising units on their websites to help the web users that enter onto their website to find useful relevant information they will deem helpful and interesting. However, the majority of people will be using Adsense to make money from their website. You do not have to be a genius to ...

Sainsbury’s Xmas 2014 – Analyse A Real PPC Campaign

Sainsbury’s Xmas 2014 – Analyse A Real PPC Campaign

The last article in the ‘Analyse A Real PPC Campaign’ series looked at Natoora which we found to have a few pros and cons to its landing page such as having slightly too much content on the landing page (too much for the web user to digest in seconds which may promote a higher exit/bounce rate). In this article, with Christmas creeping up ever ...

How Many Keywords Should You Have In An Ad Group?

How Many Keywords Should You Have In An Ad Group?

It is truly ridiculous the amount of ways you can improve a pay per click advertising campaign. In this article, I will be looking into the quantity of keywords an advertiser has for his/her respective ad group. In PPC, it is usually common for advertisers to want to adopt more keywords for their ad group especially if the market they are advertising too ...

PPC Search vs Display Networks

PPC Search vs Display Networks

When it comes to creating a campaign in pay per click advertising programs such as Google Adwords, there will usually be an option to choose between using the search network, display network or both search and display network. This can a difficult choice to make that is especially if you don’t know what will be best for your campaign. For this reason, ...

Some Useful PPC Articles From October 2014

Some Useful PPC Articles From October 2014

September’s round up of the best PPC articles on PPC.org have been long over due so at least we are up to speed now! October brought a great variety of articles from the ‘Analyse A Real PPC Campaign’ serise to ways to effectively improve a text advert as well as errors you should try to avoid in PPC to ensure you maximise the potential of ...

Some Useful PPC Articles From September 2014

Some Useful PPC Articles From September 2014

It has been a while since the last round up of the best articles on PPC.org with the last one being based around the articles in August. With a wide selection of articles to read from the ‘Analyse A Real PPC Campaign’ series to errors in PPC and ways to improve a campaign, you are sure to find at least one or two articles useful to you from the ...