view my articles

Sathishkumar Varatharajan is a blogger, an online marketer and the Founder Of Kudo Metrics Internet Marketing Company. He also blogs about technology at PinDigit and Android at Best Android Blog.

5 Popular Online Stats To Justify SEO

5 Popular Online Stats To Justify SEO

Have you recently come across a situation where your colleagues or boss are not convinced by your theory of SEO and its benefits? Well, this isn’t happening for you alone. Most business people, especially the ones from the small scale businesses tend to ignore the benefits of SEO by thinking that they won’t get huge ROI from online marketing. Most of us ...

Google Introduces Verbatim Search Tool

Google Introduces Verbatim Search Tool

Google in response to many user requests finally announced the release of its new verbatim (word for word) search tool. The tool will help users to get search results for their exact match queries of their search term. The tool when used by the users, will also remove the personalized, corrected, suggested, related and non-inclusive results. Using Verbatim ...

PPC Advertising: The Basics

PPC Advertising: The Basics

PPC advertising or pay-per-click advertising, uses sponsored links on web pages to increase the sales of any product in the internet. This method is also called cost-per-click-advertising, since the business owner will pay the publisher only if they get clicks on their sponsored links. You can find these sorts of advertisements on most pages sidebars and ...

Link Building Using Content – Host Or Post?

Link Building Using Content – Host Or Post?

Link building is an essential part of SEO, which will help our blog or business websites to rank high on search engine rankings and get us more clients and customers. There are several ways to do link building but the most important and best way to do this, is with the help of contents. Now we all know that having great contents on our website which ...

Ways To Ensure Advertising Success With Pay Per Click

Ways To Ensure Advertising Success With Pay Per Click

B­oth pa­y-pe­r-click a­nd SEO ar? ta­rg­eted to­ ge­t y?ur w­ebsite­ pl­aced a? cl­ose­ t? th? t­op ?f search engin­e results a­s poss­ible­. One o­f th? d­ifferences i? th?t it takes min­utes t? set up ? p­ay-per-click c­ampaign versu­s mo­nths f?r a­ go?d SEO campaign. Pay-Pe­r-Click (PPC) i­s ? simple type o­f pai­d ...

Choosing A Pay per Click Consultant – A Few Aspects That You Should Consider

Choosing A Pay per Click Consultant – A Few Aspects That You Should Consider

Anyone who intends to develop a pay per click online campaign should consider approaching a consultant. This thing is very important especially because only a consultant can help a person to choose the right campaign for his or her business. Furthermore, you should try to find a professional who is willing to train you so that you are able to take the best ...

Using Pay per Click Marketing In Small Businesses: Learn the Mistakes That You Should Avoid

Using Pay per Click Marketing In Small Businesses: Learn the Mistakes That You Should Avoid

Although many people consider that using the pay per click strategies in small businesses is the same thing with using them for large business prospects, the reality shows us that there are a few things that people must consider. And this is because while the big companies can afford to make some mistakes and lose money, the small businesses cannot do this. ...

Getting The Best Out Of Pay Per Click Advertising Campaigns

Getting The Best Out Of Pay Per Click Advertising Campaigns

Most people choose to ignore everything that relates to the pay per click campaigns especially because they do not know that these campaigns can deliver some incredible benefits. If they would know the advantages of using these campaigns, they might become very interested in the pay per click advertising management and its associated strategies. A Few ...

What You Should Know About Pay-Per-Click Advertising Management?

What You Should Know About Pay-Per-Click Advertising Management?

In order to comprehend all the aspects that relate to the pay-per-click advertising, the first thing that you have to know is the fact that this business strategy represents a commonly utilized method that different marketing professionals use in order to maximize the profitability and efficacy of different pay-per-click ads over the web. The management of ...