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Efficient Ways To Make Passive Income On the Web

Efficient Ways To Make Passive Income On the Web

If you have some spare time, you can make money using the internet. And you don’t even necessarily have to sell anything. You don’t have to have objects or services for sale, and you don’t even need to push any sort of digital sales through your sites either – you simply need to understand a few basics about setting up a blog and ...

5 Ways to Keep Your PPC Expenses Down

5 Ways to Keep Your PPC Expenses Down

When pay-per-click was first invented, it seemed to be a miracle worker for driving conversions and taking care of your ad campaigns. Though many businesses were successful in their PPC campaigns, more found it to be a big money eater, particularly as time went on. The cost per click went up almost $0.60 in the span of three years, but the click through ...

3 Reasons Your Landing Pages Will Kill Your Quality Score in 2016

3 Reasons Your Landing Pages Will Kill Your Quality Score in 2016

As the new year starts coming around, it’s natural for companies to think about goals and ways to improve upon the business they were able complete the year before. While this is important for all businesses, reevaluating your current strategies is especially important for businesses that live or die on the Internet, and with PPC particularly. To ensure ...

PPC For The New Year: Tips And Tricks

PPC For The New Year: Tips And Tricks

The new year is once again just around the corner and it’s time to start thinking about celebrating another year gone by and a new year to make changes and do things different again. When it comes to the end of the year the holiday season isn’t the only thing on people’s minds. They are also thinking about resolutions, celebrations, and making ...

4 Tips for Facebook Advertising Success in 2016

4 Tips for Facebook Advertising Success in 2016

While Google is still considered the king of PPC advertising, Facebook isn’t far behind. The popular social networking site has developed an incredibly advanced PPC platform that allows for specific targeting and powerful specialization. As we transition into a new year, it’s time for marketers to start focusing on how they can maximize the ...

5 Tips for Improving Your Mobile PPC Campaign

5 Tips for Improving Your Mobile PPC Campaign

Mobile friendly marketing is becoming more important than ever. Google recently announced that starting April 21 of this year, they will be factoring mobile friendly websites into their ranking algorithm. With this knowledge, it becomes integral to begin ramping up your mobile marketing campaigns, particularly pay per click marketing. Just like every other ...

Social Media and PPC Goals for the Legal Industry

Social Media and PPC Goals for the Legal Industry

In the era of perpetual connection, it’s no surprise that common industries are trying to find the right balance of advertising, social engagement, and general content distribution. The legal industry in particular is currently in a constant struggle to match their services with the people who need them. The way that online content is registered and ...

Advantages of PPC Marketing In Legal and Medical Fields

Advantages of PPC Marketing In Legal and Medical Fields

There are many, many different ways to approach marketing these days. There are tried and true methods of word-of-mouth and print marketing, and then there are more creative ways that you can approach online advertising through the virtual world. What you ultimately decide will depend on your own industry and your own research, but specifically for the ...

5 Incredible Ways to Lower Your CPC for PPC Campaigns

5 Incredible Ways to Lower Your CPC for PPC Campaigns

PPC campaigns are obviously an integral part of any successful business’ overall internet marketing strategy, but can be extremely costly if you don’t know what you’re doing. For those new to PPC advertising, it’s easy to assume that campaigns are cheap because you’re only paying for the clicks you get. However, costs can add up quickly if you ...

Making Your Business Stand Out on Social Media

Making Your Business Stand Out on Social Media

Wherever you go these days social media such as Facebook, Twitter, Instagram, and others are a permeating force in the general populous, and thus have become an excellent source of advertising for businesses of all sizes. With a little help, any business can harness the energy of social media to their advantage. Here are a few tips to get started. Be ...