John Lewis Advert – Analyse A Real PPC Campaign

John Lewis Advert – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC campaign’ series was from Voucher Honey, who had a well designed search advert and an exception landing page, mainly due to the simplicity of just a search bar that takes up the central area to it. With Christmas now nearly a month and a bit away, it is ...

3 Must Dos for SEO of Websites

3 Must Dos for SEO of Websites Search engine optimization is all too crucial to, pretty much, the performance of every website online. If you have good SEO and rank high for relevant keywords, then it is a safe bet to say that the website will generally do well. There are hundreds and hundreds of techniques that a website owner can implement to further ...

4 Tips to Help Advertisers with PPC Holiday Campaigns

4 Tips to Help Advertisers with PPC Holiday Campaigns Advertising around the Christmas and holiday period is seriously booming, and seems to be increasing at a rapid rate year on year. It was only last week that the UK retailer John Lewis revealed their Christmas advert, about #MoztheMonster, which turned out to cost the retailer a whopping £7 million ($9.2 million). Evidently, ...

Clever Digital Marketing – What to Do and What NOT to Do

Clever Digital Marketing – What to Do and What NOT to Do Growing your online presence and fostering more conversions and sales is all that your e-Commerce brand needs. Presenting to you – Digital Marketing! I’m sure I don’t need to define it to you but I surely want to remind you how important a role Digital marketing plays for your online success. Did you know that by the end ...

Voucher Honey – Analyse A Real PPC Campaign

Voucher Honey – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from PULL&BEAR, who had used the site link extension to make it easier for each gender to find clothing, instead of having to go through another click through page to then select ‘mens’ or womens’ clothing: making life a ...

6 Ways to Grow Your Business with Content Marketing

6 Ways to Grow Your Business with Content Marketing Content marketing helps your business to grow and achieve your business goals. At present, content marketing has become one of the most important tools for the business to implement in order to gain success in their respective field. The growth of your business depends on the tactics that you apply in your business promotion. ...

Top 10 Firefox Add-Ons

Top 10 Firefox Add-Ons There are many different add-ons available for Firefox that you can use to enhance the functionality of the browser. These add-ons have a wide range of functions, from productivity tools which keep tabs on what you’re doing while online, to your social media tools that you can use for better integration into your popular ...

3 Tips to Maximize your PPC Holiday Advertising

3 Tips to Maximize your PPC Holiday Advertising For many businesses globally, the vast majority of their revenue they produce will be around the holiday season, starting usually early October and finishing late December. For this reason, it is an extremely crucial time of year to make sure you maximize how you promote your product or service through the likes of online ...

Most Popular Ad Sizes Ranked in Order

Most Popular Ad Sizes Ranked in Order Part of a making a success of PPC advertising is in determining what the best ad sizes are, both from an advertiser and publisher perspective. A publisher will want to use ad sizes that generate the most amount of clicks whilst advertisers will want to gain as many impressions, clicks and conversions from choosing the best ad ...

25+ Common SEO Mistakes That Every Online Business Must Avoid (Infographic)

25+ Common SEO Mistakes That Every Online Business Must Avoid (Infographic) In the competitive online world, not having a well-optimized website is a sure-shot way of killing your brand. Search engine optimization is important if you want to create a website that is user and search engine friendly and as such, a business that doesn’t invest in SEO is losing out on more than just brand visibility. ...

About PPC.org and Pay Per Click Marketing

We created this blog to spread tips, tricks and insider info about Google Adwords, BingAds, YouTube Ads and Facebook Ads. We want to help the world to make good profits from your PPC Ad Campaigns. With a vast amount of competition in the paid search market, everyone needs a little help. Even the experts. Advertising dollars are being poured into online marketing more than ever before, it's now harder than ever to bring a decent return on investment through your Adwords Campaigns. We try to offer only the best quality content, case studies and resources to improve your pay per click ad campaigns.

Whether you're a beginner to the online world or you're an experienced pay per click expert, we have all the tools that to help you take your PPC campaign to the next level. We specialize in paid search management of Google AdWords, adCenter, Youtube and Facebook ads as well as many other paid search networks. We keep up with all the latest trends and releases from Google, Microsoft, YouTube, Facebook and other search marketing networks. We provide as many "how to" guides to learn the latest tips and tricks to get you the best results out of your campaigns.

We teach you everything from starting your first campaign, knowing what keywords to use, improving your CTR, to upping your quality scores. Our goal is to teach you everything you need to know to get your campaigns optimized to their greatest potential. We teach you to make money for your business through AdWords, adCenter, YouTube and Facebook ads, as well as a few other networks.

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