Perfect Glasses – Analyse A Real PPC Campaign

Perfect Glasses – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Loaf, who had a campaign that had slightly different targeting as opposed to its competitors – where the competitors of Loaf went for being price sensitive, Loaf removed any quantitative values and went for a luxurious brand ...

Which is better? Facebook or SEO? [Infographic]

Which is better? Facebook or SEO? [Infographic] For small businesses looking to market their site, Facebook Ads and SEO are the two easiest options to jump into. There are millions of well-written and useful articles, how-to videos, and free software that you can plug into overnight. If you have a little bit of money to invest into them, it opens up even more doors. While ...

6 lessons I have learned working with SEO clients

6 lessons I have learned working  with SEO clients Written by Izzy Wisniewska I love working in SEO. It has its challenges but at the same time it is a very rewarding career path with a lot of potential for growth. I believe that one of the main benefits of working in Search Engine Optimisation comes from the ever changing nature of SEO, which is shaped by the frequent updates ...

3 SEO Tips To Apply When Blogging

3 SEO Tips To Apply When Blogging Search Engine Optimisation (SEO) is crucial to the success of, just about, any website out there. Without SEO, traffic will dwindle to a halt and without traffic a website is worthless. For this reason, it is critical to the healthiness of your website to make sure you apply SEO when you are blogging. With this in mind, here ...

Google Testing Green ‘Ad’ Logo in Paid Adverts

Google Testing Green ‘Ad’ Logo in Paid Adverts It is not so often that Google changes AdWords – it is actually rather rare. But, when Google do alter something in PPC advertising, you will usually find that it improves PPC some way or another. The last update to PPC saw the number of paid search adverts increase from three to four while completely removing the right ...

Loaf – Analyse A Real PPC Campaign

Loaf – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Dell, who had a mediocre PPC campaign considering the fact there were questions raised both for the search advert and landing page. In this article, I will be looking at the furniture industry: inparticularly beds. Therefore, ...

2 Important Statistics to Care About in Google Adsense

2 Important Statistics to Care About in Google Adsense Google Adsense is the most used for of PPC advertising worldwide for publishers – fact. As well as this, I do not doubt for one minute that website owners/publishers of Adsense check up on their Adsense homepage to see how their website/s are doing and to try and improve of them too. The fact of the matter is that knowing ...

How to Optimise a Tweet to get Clicks

How to Optimise a Tweet to get Clicks Social media is a formidable source to gain traffic for the plain reason that millions upon millions of people use it daily, sometimes several times a day, to get updates and find information. Due to this, there are many businesses that adopt social media marketing as away to gain traffic: other than the obvious solution to ...

Google Now Banning Payday Loans in AdWords

Google Now Banning Payday Loans in AdWords Part of the success behind Google most successful program, Google AdWords, is the strict rules it implements to make sure only the best adverts are displayed for web users. For example, Google illustrated that they removed 780 million adverts alone for one reason or another last year – they did not comply with the rules ...

Dell – Analyse A Real PPC Campaign

Dell – Analyse A Real PPC Campaign The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from TopCashBack, who had, pretty much, a perfect search advert and a very good landing page too – TopCashBack had used an ad extension to provide web users more contextual links to click onto as well as increasingly the overall ...

About PPC.org and Pay Per Click Marketing

We created this blog to spread tips, tricks and insider info about Google Adwords, BingAds, YouTube Ads and Facebook Ads. We want to help the world to make good profits from your PPC Ad Campaigns. With a vast amount of competition in the paid search market, everyone needs a little help. Even the experts. Advertising dollars are being poured into online marketing more than ever before, it's now harder than ever to bring a decent return on investment through your Adwords Campaigns. We try to offer only the best quality content, case studies and resources to improve your pay per click ad campaigns.

Whether you're a beginner to the online world or you're an experienced pay per click expert, we have all the tools that to help you take your PPC campaign to the next level. We specialize in paid search management of Google AdWords, adCenter, Youtube and Facebook ads as well as many other paid search networks. We keep up with all the latest trends and releases from Google, Microsoft, YouTube, Facebook and other search marketing networks. We provide as many "how to" guides to learn the latest tips and tricks to get you the best results out of your campaigns.

We teach you everything from starting your first campaign, knowing what keywords to use, improving your CTR, to upping your quality scores. Our goal is to teach you everything you need to know to get your campaigns optimized to their greatest potential. We teach you to make money for your business through AdWords, adCenter, YouTube and Facebook ads, as well as a few other networks.

If you would like more information about PPC.org, please feel free to contact us at anytime! We have a simple form on the side of our site to submit questions too. We love to teach and hope that you will enjoy everything that we write about. If for any reason at all you have questions about any of our articles or practices you can make a valuable comment on them and we'll get back with you and respond as quick as possible!