Is Pay-Per-Click for You? By Brian Newmark

Is Pay-Per-Click for You? By Brian Newmark If you spend any time thinking about digital marketing then you have probably heard about pay-per-click (PPC). There are those who say that this type of advertising is affordable and the best way for small businesses to get their products and services to show up on Google and Bing searches. That’s true, but the real answer to ...

The Book People – Analyse A Real PPC Campaign

The Book People – Analyse A Real PPC Campaign The last article that was analysed in the ‘Analyse A Real PPC Campaign’ was Singapore GP, who created a very premium feel to the campaign to make the web user want to buy the ticket to the Grand Prix at any cost. You will tend to find campaigns do this if their pricing is not sensitive towards their target market ...

3 Ways PPC Can Cost You Money

3 Ways PPC Can Cost You Money It is widely known that PPC is one of, if not the, most effective way to advertise online with the likes of BuySellAds and banner advertising trailing well behind. This does not mean pay per click advertising is going to work for every type of person out there. It is flexible to the advertiser’s needs, yes. However, ...

Local SEO for Google Pigeon

Local SEO for Google Pigeon Written by: Jacob Emmy Local is one of the fastest growing areas of SEO today. With more people using mobile search to find businesses near them and the ever expanding scope of local businesses using the web, it has become fertile ground for new campaigns. We now live in the age of Pigeon. Well, that may be a bit of an ...

SEO vs PPC – Which One Should You Use?

SEO vs PPC – Which One Should You Use? This is a question that will have been asked by just about every online advertiser out there. On one side of the argument, search engine optimisation seems the more logical approach to gaining consistent amounts of high quality traffic. However, surely with the amount of people using PPC around the world (in their millions), ...

Making Your Business Stand Out on Social Media

Making Your Business Stand Out on Social Media Wherever you go these days social media such as Facebook, Twitter, Instagram, and others are a permeating force in the general populous, and thus have become an excellent source of advertising for businesses of all sizes. With a little help, any business can harness the energy of social media to their advantage. Here are a few ...

Singapore GP – Analyse A Real PPC Campaign

Singapore GP – Analyse A Real PPC Campaign The last article to be analysed in the ‘Analysed A Real PPC Campaign’ series looked at SocialBro, who had both a well designed search advert and landing page: the search advert was dense with the brand name ‘SocialBro’ while the landing page was an effective click through page. In this article, with the ...

Here’s A Few Things PPC Advertisers Should Consider…

Here’s A Few Things PPC Advertisers Should Consider… The first thing advertisers of PPC need to know is that there is never a definitive right answer to online advertising. With every decision you make, it is a constant argument where you will have to try and weigh up the pros and cons of the situation and come to a conclusion to what you are going to do. This article is designed ...

Some Useful PPC Articles From January 2015

Some Useful PPC Articles From January 2015 It’s the first instalment of the ‘Some Useful Articles’ round up with the last month having a great selection of articles ranging from PPC tips to SEO to talk about landing pages. In this article, we can expect to see some really helpful articles around the topic of PPC: not only because there always is, but ...

SocialBro – Analyse A Real PPC Campaign

SocialBro – Analyse A Real PPC Campaign The last article to be analysed in the ‘Analyse A Real PPC Campaign’ series was Dove. What we found from their campaign was that simplicity in the search advert can be the catalyst to the performance of it while the landing page was well optimised. Although it is against Twitter’s terms and conditions to buy ...

About PPC.org and Pay Per Click Marketing

We created this blog to spread tips, tricks and insider info about Google Adwords, BingAds, YouTube Ads and Facebook Ads. We want to help the world to make good profits from your PPC Ad Campaigns. With a vast amount of competition in the paid search market, everyone needs a little help. Even the experts. Advertising dollars are being poured into online marketing more than ever before, it's now harder than ever to bring a decent return on investment through your Adwords Campaigns. We try to offer only the best quality content, case studies and resources to improve your pay per click ad campaigns.

Whether you're a beginner to the online world or you're an experienced pay per click expert, we have all the tools that to help you take your PPC campaign to the next level. We specialize in paid search management of Google AdWords, adCenter, Youtube and Facebook ads as well as many other paid search networks. We keep up with all the latest trends and releases from Google, Microsoft, YouTube, Facebook and other search marketing networks. We provide as many "how to" guides to learn the latest tips and tricks to get you the best results out of your campaigns.

We teach you everything from starting your first campaign, knowing what keywords to use, improving your CTR, to upping your quality scores. Our goal is to teach you everything you need to know to get your campaigns optimized to their greatest potential. We teach you to make money for your business through AdWords, adCenter, YouTube and Facebook ads, as well as a few other networks.

If you would like more information about PPC.org, please feel free to contact us at anytime! We have a simple form on the side of our site to submit questions too. We love to teach and hope that you will enjoy everything that we write about. If for any reason at all you have questions about any of our articles or practices you can make a valuable comment on them and we'll get back with you and respond as quick as possible!